Pride is facing growing criticism from within and beyond the LGBT community, amid signs that major companies are becoming less willing to publicly associate themselves with the movement than they once were.
Large businesses previously made prominent efforts to support Pride. That approach has now been replaced by a more cautious mood, with companies appearing increasingly nervous about their involvement.
The backlash is not limited to external critics. Pride is also facing objections from some people within the LGBT community, adding to the pressure surrounding corporate support and the wider public role of the movement.
The change marks a shift from the period when businesses openly aligned themselves with Pride. The supplied material does not identify particular companies, explain the reasons for the change or detail specific incidents behind the criticism.
The latest position is therefore one of uncertainty, with Pride facing opposition from multiple directions and businesses reassessing how visibly they support it.
